A Study on Marketing Strategies of Blend Pack Limited, Bangalore
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Date
2017-04-25T11:05:55Z
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Abstract
“Marketing is so basic that it cannot be considered as a separate function. It
is the whole business seen from points the point of view of its final results, that is
from customer point of view… business success is not determined by the producer
but by the customer”
Peter.F.Drucker
“Marketing consists of all activities by which a company adapts itself to its
environment”
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A Study on Marketing Strategies of Blend Pack Limited, Bangalore, Rohith Mangalath, 14P35G0116, MBA Projects