A STUDY ON EFFECTIVENESS OF AFTER SALES SERVICE IN OZONE OVERSEAS PVT LTD
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Date
2017-08-10T09:22:18Z
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Abstract
The study was conducted at “Ozone Overseas pvt ltd – Bangalore” for a period of 16 weeks. It is
one of the largest Manufacturers of Architectural Hardware utility in India.
A door without the right hardware is merely a plank of wood. The necessary hinges, door closers,
handles, locks and accessories, when installed, provide the true functionality of assembly,
operation, security and convenience to a door.
Backed by an established and globally recognized quality-with-functionality proposition, Ozone
offers new and innovative trends in the form of its holistic range for door hardware and accessories.
These innovations are backed by a strong service package that entails complete assistance from
the selection phase right up to the installation and after-sales service phase of a project.
The project work consists of the importance, need and effectiveness of after sales service in the
field of Architectural Hardware. This project also results to find the effects of after sales on the
customer retention and referrals.
The study mainly was mainly aimed at getting some exposure to the actual working environment
of the company. This report gives details of the industry, company history, product line and profile,
structure, sales and marketing process, after sales service, competitors, vision, mission, quality
policy.
The report also throws light on the competitors in the field of Architectural Hardware industry.
The difference the after sales bring when it comes to competition between the companies. The
approach the company gives to service this wide variety of requirement in this field and satisfy the
customers effectively.
The methodology adopted for getting the feedback through personal approach during the service
period. The customers after the service been done has answered questionnaire with full knowledge
and has given other feedbacks and suggestions which has to be adapted in the firm. Along with the
data which is compiled from the questionnaire and the feedback given by the customers this project
throws light on the how Ozone had become one of the leading player in the field of architectural
hardware. There is also few suggestions and room for improvement needed which is been
suggested at the end of the report.
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RANJITH R, 1NZ15MBA37