A Study on Non Customer Awareness a nd Attitude Towards Tinystep Floor Cleaner
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Date
2018-10-17T07:44:02Z
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Abstract
The main aim of the project is to understand the customer awareness and expectation
level for tinystep floor cleaner.
Tinystep floor cleaner is a organic and natural floor cleaner mainly in concern with
family people especially for the people who have children at home to be healthy and happy
without any infection/allergy due to the chemicals in other floor cleaners.
Mothers are very much concerned about their family especially their children. Hence
tinystep is a parenting company, by understanding the needs of the mothers it is come with
the organic and natural floor cleaner which gives healthy and natural environment to the
family members.
There are many factors which can influence mothers to be a mom partners like their
family member’s health , going organic and natural , income and etc.,
This project helps to understand the mom partner’s awareness about the tinystep floor
cleaner and their expectation level for the product , price and income. And also it helps to
understand the factors which can motivate the mothers to be a mom partners like their
family , income level from being a mom partner , and in concern with the society to
become chemical free.
In this project, customer’s awareness and the expectation level for the tinystep floor
cleaner are analysed and the influential factors for the mother’s to be mom partners are
analysed.
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Ganavi B S, 1NZ16MBA14