UNDERSTANDING THE MARKETING STRATEGIES AND CUSTOMER SATISFACTION TOWARDS VRL LOGISTICS LIMITED
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Date
2019-07-23T08:26:22Z
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VRL is in Goods Transportation and distribution business which is carried across 17 states and 7 union territories covering 649 cities throughout India they cover the states of Karnataka, Andhra Pradesh, Kerala, Maharashtra and Goa etc. they have become world class customer and thus expect world service. Hence it is customer service which is going on to give the competitive edge to any industry in the future.
This report is based on study conducted on the topic “customer satisfaction level with regards to price and service of VRL courier in Gadag” so I am thankful to the institution for giving us an opportunity to undergo project work as our in-plant training program in the field of management.
This fruitful venture was accomplished by undertaking the study on courier service which is well known for its quality and in time service. The pioneer is known as VRL Courier Service, A DIVISION OF LOGISTICS LTD.
As the customers are treated as king of today’s business world it’s mandatory to see our kings are satisfied. Hence the study is carried on customer satisfaction. So whatever service is provided to the customer, his satisfaction is a must otherwise within no time the company will lose his customer. So the study explore the needs and requirements of the customer so by the study that too by the survey can get the clear picture about the satisfaction of customers towards the VRL LOGISTICS LTD courier service and one can know what are the additional things to be added so that customers will be delighted.
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1NZ17MBA41